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Customers no longer search.
They ask.

AI-referred visitors convert at 4.4 times the rate of traditional search visitors.
2.5 Billion
people use Google's AI answers every month
1 Billion
people use the ChatGPT app every month
9 in 10
small businesses haven't optimized for AI search

When customers ask ChatGPT or Google what to buy, where to go, or who to hire, there’s no page two. They name a few businesses and stop there. Discoverably shows you whether you’re one of them, what AI says about you, and what to change so you get recommended.

Why not just ask ChatGPT?

Ask twice and the answer changes.

AI is non-deterministic: ask the same engine the same question twice and you get two different answers. Different businesses, in a different order, backed by different sources. So a quick chat with ChatGPT tells you what AI said once. It can’t tell you what AI usually says.

ChatGPTMONDAY · US
best restaurants in Baltimore for a special dinner

For a special dinner, Charleston in Harbor East is the city’s most polished pick: a tasting-menu room built for occasions. Clavel and Thames Street Oyster House round out the shortlist.

Charleston is named first.
ChatGPTTUESDAY · US
best restaurants in Baltimore for a special dinner

Baltimore’s best special-occasion tables: Clavel in Remington for a lively night, Woodberry Kitchen for farm-driven cooking in a restored mill, and Magdalena for quiet, formal service.

Charleston is not mentioned.
ChatGPTWEDNESDAY · US
best restaurants in Baltimore for a special dinner

Thames Street Oyster House and Clavel lead most recent recommendations. For a formal tasting menu, Charleston remains the classic choice.

Charleston is named third.

Same question · three days · illustrative

On repeat, not once

We ask your questions again and again on a schedule, pinned to a country so runs are comparable, and let the responses accumulate. Roughly eight per question per engine is a stable read. One is a coin flip.

Multiple engines, not one

Your customers also ask Gemini, Google AI Overviews, AI Mode, Copilot and Perplexity, and the engines disagree about you. Re-asking six engines by hand, every week, forever, is a job nobody keeps doing.

A trendline, not a spot check

Answers drift as models update and sources change. We track your numbers week over week and flag when your visibility, tone, or sources move, and who gets named in the answers that drop you.

What your customer actually sees

Attention has moved to the answer.

In an eye-tracking study, people spent 32.9 seconds looking at the AI answer and 13.5 seconds on the traditional blue links below it, even though those links took up nearly three times more of the screen. So being named in the answer is the whole game, and where you are named decides whether anyone ever gets that far.

ROYAL MELBOURNE INSTITUTE OF TECHNOLOGY & MICROSOFT · 2026

Pick an engine. Watch what happens to the same business.

The question“best restaurants in Baltimore for a special dinner”

AI Overview

Baltimore has a handful of rooms that people keep coming back to for a special dinner. The strongest options right now, based on what local guides and reviewers consistently recommend:

1.Charleston Upscale tasting menu in Harbor East. The city’s most talked-about fine-dining room, and the one most guides open with for a milestone dinner.you

2.Thames Street Oyster House Fells Point institution known for its raw bar, its crab, and a room that stays busy every night of the week.

3.Clavel James Beard–recognized mezcaleria in Remington, and the loudest, most talked-about table in the city.

4.Woodberry Kitchen Farm-driven cooking in a restored mill, frequently named for atmosphere as much as for the menu.

Reservations are worth booking well ahead at all of these, particularly on a weekend, and several offer a tasting menu that must be confirmed when you book.

Show more

Desktop · Charleston is visible at #1

AI Overview

Baltimore has a handful of rooms that people keep coming back to for a special dinner. The strongest options right now, based on what local guides and reviewers consistently recommend:

1.Charleston Upscale tasting menu in Harbor East. The city’s most talked-about fine-dining room, and the one most guides open with for a milestone dinner.you

2.Thames Street Oyster House Fells Point institution known for its raw bar, its crab, and a room that stays busy every night of the week.

3.Clavel James Beard–recognized mezcaleria in Remington, and the loudest, most talked-about table in the city.

4.Woodberry Kitchen Farm-driven cooking in a restored mill, frequently named for atmosphere as much as for the menu.

Reservations are worth booking well ahead at all of these, particularly on a weekend, and several offer a tasting menu that must be confirmed when you book.

Show more

Phone · Charleston is visible at #1

Same business. Same question. On some engines Charleston is the first thing anyone reads. On others it sits below the fold — behind Google’s Show more button, or past the point where scrolling stops: people scroll about 30% of an AI answer and stop. That’s why we measure how early you are named and not just whether you are named, and why we show you the answer on the device your customer is actually holding.

SEARCH ENGINE LAND · 2026

What we measure

See how each measure is calculated

What's the best restaurant in Baltimore, MD?

Baltimore's food scene has a few standouts that consistently top local lists:

  1. 1.Charleston — Upscale tasting menu in Harbor East — the city's most talked-about fine-dining experience.
  2. 2.Thames Street Oyster House — Fells Point classic for raw bar and New England seafood.
  3. 3.Clavel — James Beard–recognized mezcaleria and taqueria in Remington.
  4. 4.Faidley's Seafood — Lexington Market institution; legendary jumbo lump crab cakes.

Charleston usually leads 'best of' lists, but Clavel is the buzzier pick for a memorable night out.

Visibility
Fine dining · Baltimore Last 30 days
Charleston84%
Thames St.56%
Clavel38%
#1
Position
Charleston ranks 1.4 on average across every engine
Prominence
Charleston is named in the first sentence of 8 of 11 answers
↗ First third in 10 of 11
Influence
charleston.com is a source in 5 of the 9 answers that returned sources
↗ +2 answers this month
#2
Competitors
Thames Street Oyster House appears in 6 of the answers that skip Charleston
Sentiment
“Refined” and “iconic” — positive tone in 9 of 11 answers
↗ No critical mentions

After your free report

When you want to change
how AI answers.

The free report is a snapshot, but AI is non-deterministic, which means if you ask the same engine the same question twice, you'll get slightly different answers. So we check regularly to identify the most common answer, the sources driving it, and what it takes to earn that top spot.

Track competitors

See how you rank against the competitors that matter in your market.

Which tracked competitors appear in the answers that skip you, and by how much, per question and per engine.

1Salesforce
86%
2HubSpot
74%
3Pipedrive
61%
4Your brand
48%
5Attio
31%

Influence

Exactly which pages AI answers draw on.

Track every URL every engine returns as a source, so you know which content is doing the work.

Rreddit.comr/SaaS · used 14 times↑ 22%
YByourbrand.com/pricing · used 7 times↑ 8%
Yyoutube.comTop 5 CRMs · used 6 times↓ 2%

Recommendations

What to work on next.

Reports arrive by email as a PDF you can keep and share: where you stand, what changed, and the actions to take next. You choose how often.

Rewrite /compare/salesforce — add structured pros/cons
Publish "CRM for B2B SaaS" pillar page with schema
Submit to G2’s "Top CRM 2026" roundup
Fix <title> on 12 pricing pages (missing category term)

Three steps to get started.

A couple of hours a month is enough to make real progress.

Enter your website.

We look up your business and the questions your customers actually ask AI.

Review what we found.

Confirm your business, your questions and your competitors. Then we ask the live apps your customers actually use: ChatGPT, Gemini, Google AI Overviews, AI Mode, Copilot and Perplexity. Not the developer API, and not the model's training data. Both give a different answer from the one your customer sees.

Get your free report.

Where you appear, who wins instead, and how AI describes you, in plain English with clear next steps. A one-time snapshot to start from.

See what AI says about you.

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